About Us

BOARDSPORTS was started in 1972 by John Boothroyd in a Toronto garage as Wind Promotions, a 100% core windsurfing business. We eventually found a proper store in the Beach area on Queen Street East. Then in 1996 we relocated to our current main store at 2010 Yonge Street. The store was renamed BOARDSPORTS to reflect the broadening focus on all board sports: snowboarding, skateboarding, wakeboarding, surfing, kiteboarding and more recently Stand-Up Paddle Boarding. Then in 2002 we opened a new store in the Village at Blue Mountain.

Nowadays, Boardsports is owned and operated by Steve Martin. Steve started with the store back in 1995 as a summer employee. In 2003, after working a handful of years as an Engineer, Steve's passion for boarding brought him back to rejoin the Boardsports crew. Steve is a windsurfer (30 years), snowboarder (15 years). kiteboarder (13 years), Stand-Up Paddler (7 years), longboarder, and an enthusiastic (but struggling) surfer.

Along with Steve, we have a key group of awesome managers that are all dedicated riders. And we have been fortunate to attract amazing boarding experts that are professionals at advising customers in finding the perfect gear. Our motto is Expert Advice for Maximum Fun. Whether its gear, travel, or technique, let our experts help you maximize your riding fun.

Thank you for supporting our shop,